Etohum Has Invested in Pakistani Startup: Bookme!

Etohum is announcing its new investment, the Pakistani Startup Bookme which allows to buy cinema and bus tickets via their web and mobile applications. Bookme was also one of the selected startups for mentorship and training program before Startup Istanbul Event.

Bookme is founded by Faizan Aslam, CEO of Macro Pak Solutions, in Lahore, Pakistan. Bookme aims to become online booking destination for Pakistanis. It is a new way of buying tickets for the events in Pakistan. With this app, you can get all the information of the happenings within the country, up coming events, transport and cinema ticketing. Bookme started at small scale but now own it has three offices in major cities of the country.

bookmeFaizan says about the investment:

“I was fortunate enough to get selected for Startup Istanbul last month and it was there that I first met with the Etohum team and its founder. What followed were a series of meetings not only with the team but with some of their board of directors as well. We were in constant contact even after I came back and eventually got around to finalizing the terms of the investment formally about two weeks ago.”

Bookme lets you buy all sorts of tickets on the go. It has three key areas, which separates it from all ticketing platforms in world.

1. Data and profiling: Bookme maintain record of customers and do intelligent profiling that helps in targeted marketing.

2. Platform with reach: They build API’s and give to diverse set of groups like banks, telcos, mobile wallets, e-commerce portals, etc. This enables ticket buying be as simple as sending text.

3. Combining services: Bookme enables whole new experience of ticket buying where they combine different services like arranging cab or booking restaurant table.

27 October 2014